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Blog - April 2010

Step Five: Discuss and Implement Advertising

This goes hand in hand with knowing your target audience, so we're in a sense continuing last week's subject here.  Your advertising avenues can be quite unlimited depending on what kind of evergreens fundraiser your nonprofit organization would like to run.  Bulletin boards, newsletter blurbs, local newspaper ads, email newsletter announcements, Sunday bulletin inserts, door to door

Step Four: Know Your Target Audience

Knowing who you are selling to will help you determine how the holiday fundraiser will most effectively be run.  Figuring out the person most likely to be doing the purchasing from your evergreens fundraiser helps you determine the avenue that most efficiently speaks to them. 

 

Step Three: Line Up Volunteers

This will be a short post because we all know volunteers are one of the most important components to a successful holiday fundraiser.  It's important to get your roster of volunteers lined up early.  Having everyone organized from the beginning ensures that each step of the holiday fundraiser is coherent and efficient.  Delegating duties throughout your volunteers evenly also kee